5 Secrets to Unlocking your Data's Potential: How Salesforce is Transforming Businesses

Welcome to “Let’s Talk Data”, a deep dive into the transformative realm of data with the trailblazers of this disruptive industry.

Your host Emma Crabtree explores the latest trends and developments in the data sector, while also delving into the personal stories of these data pioneers.

They reveal how they harness data, not just in business, but in shaping their everyday lives, from optimising daily routines to making data-informed decisions. You'll hear about their motivations, role models, and how they plan to use their position to innovate, inspire and influence change.

Many companies today are still missing the golden opportunity to unlock true potential with their data. Our conversations will shed light on this untapped potential as well as the pivotal role that data professionals play in driving progress.

“Let’s Talk Data” is your go-to source for inspiration and knowledge, providing a front-row seat to the future of data-driven insights and innovations.

What if you could harness the power of your data to drive unparalleled customer experiences and business insights? Today I speak to Paul O’Sullivan, VP Solution Engineering and Salesforce UKI CTO. With Salesforce Data Cloud, that vision can become a reality. By seamlessly connecting your data sources, Data Cloud empowers you to harmonise your information and create a unified customer profile. Imagine the possibilities - personalised engagement that delights your clients, data-driven decisions that fuel strategic growth, and a future-proof foundation for your AI initiatives. Data is the lifeblood of your organisation, and Data Cloud is the key to unlocking its full potential. Embrace the power of integrated, intelligent data and watch your business soar to new heights. The time to act is now - let Salesforce Data Cloud be your guide on the journey to data-driven success.
 

0:00 AI growth and data challenges in the UK.

5:22 Unlocking customer data with Salesforce Data Cloud.

11:02 Leveraging AI and data to enhance business decision-making.

15:28 Using AI to improve language model responses for businesses.

20:05 AI trust, embedding AI in tools, and improving data utilisation for business analytics.

25:17 Using AI to enhance customer service.

30:13 AI's impact on industries, ethics, and regulations.

35:19 AI, jobs, and data with a focus on ethical considerations.